In 1977, The McDonald's Hispanic Owner-Operators Association (MHOA) was founded by Henry Garcia, Jose Canchola and eight other Hispanic Franchisees as a national partnership with the corporation. The organization has positioned it's membership as a direct link to our customers in order to serve the unique needs of their market – both in the restaurant and in the community.
The MHOA is governed by an Executive Board elected by the membership that includes a Chairperson, Vice Chair, Secretary, Treasurer, ten Filed Office Presidents, the immediate past President.
The MHOA is actively involved in Hispanic initiatives and programs such as the Ronald McDonald House Charities and Hispanic American Commitment to Educational Resource scholarship program (HACER). HACER was established in 1985 by MHOA members to help serve our communities and help High schoolers achieve their dreams of higher education.